Sources / Additional Reading
The Rules of Everything (Pt. 1) - How Simple Ratios Dictate Your Preferences
The Rules of Everything (Pt. 3) - The Surprising Simplicity of Ratios In Effective Design
Douglas Hofstadter - I Am A Strange Loop
Will Schoder - You Are A Strange Loop
The Self Illusion - Why There's No 'You' Inside Your Head - Prof Bruce Hood
Key Takeaways
- SIMPLE RATIOS: Dominate most of our preferences in color, form, layout, & music.
- ASK WHY: The root cause of why something is happening is usually most important.
- STAY OBJECTIVE: Try to avoid doing things because they “look cool.” Have a reason.
- EVERYTHING IS CONNECTED: You can’t design in a vacuum. Previous design and societal cues drive most decisions.
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